Many of us no longer pay a cable fee nowadays, as Internet-based
video streaming services offer competitive replacements to the TV packages
we've enjoyed for decades.
And here comes a new challenger.
Video-sharing platform YouTube plans to launch a live TV service
in the next few months, offering major US broadcast networks and cable channels
as well as its own original programing, YouTube Chief Executive Susan Wojcicki
announced on Tuesday.
The service, called YouTube TV, will cost 35 US dollars per month
for six accounts, Wojcicki told reporters in Los Angeles.
It was part of an effort to satisfy younger users.
"Millennials love great TV content, but what we’ve seen is
they don’t want to watch it in the traditional setting," Wojcicki said.
More than 40 networks will be offered and subscribers will be able
to watch them on their mobile phone or computer via an app, YouTube executives
said.
YouTube is not the first service to appeal to so-called "cord
cutters" - viewers who dropped traditional pay TV packages or never signed
up in the first place. Other services, from Sling TV to DirecTV Now and
PlayStation Vue already exist.
But chief product officer Neal Mohan said YouTube hoped "to
reinvent the way TV works."
The service will launch in the US at first.
Hi. I’m Sana ur Rehman Designer of This Blog. I’m CEO/Founder of Pak Zest. I’m Creative Art Director, Web Designer, UI/UX Designer, Interaction Designer, Industrial Designer, Web Developer, Business Enthusiast, StartUp Enthusiast, Speaker, Writer and Photographer. Inspired to make things looks better.
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